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PLI Scheme Strengthens Textile Sector With 52 New Approvals

The Government has approved 52 new applications under Round III

AZORTE Makes Grand Kolkata Debut With Tech-Driven Fashion Store

AZORTE marked a significant milestone in its nationwide expansion as

Myntra Signs Alia Bhatt As Brand Ambassador For Myntra Beauty

Myntra today announced global icon and acclaimed actor, Alia Bhatt

CMAI And SU.RE Eco-Stitch Conclave Ignites Powerful Sustainability Revolution

ECO-STITCH Sustainability Conclave, hosted by the Clothing Manufacturers Association of

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Birla Cellulose unveils Livaeco, to inflate Sustainability in Fashion Industry
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Birla Cellulose unveils Livaeco, to inflate Sustainability in Fashion Industry

The Aditya Birla Group’s Grasim Industries brand Birla Cellulose has unveiled a new eco enhanced variant of Liva fabric, Livaeco. While Liva being a sustainable fabric, Birla has launched Livaeco which will enhance this further using of raw materials from sustainable and certified forests, lowest water consumption and low greenhouse gas emissions during manufacturing. Dilip […]

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Grasim Launches Its Autumn Winter Collection 2015

Grasim Bhiwani Textiles Ltd., a subsidiary of Grasim Industries Ltd. and a part of the Aditya Birla Group, considering the growing needs of the consumer of Tier 2 and 3 markets, launches its autumn/winter Ready-to-Wear Collection 2015. The collection is a timeless craft combined with modern sensibility, skillfully presented in an array of exquisite materials […]

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Exclusive Men’s Wedding Collection by Grasim

Men’s lifestyle brand Grasim has launched an exclusive collection for the wedding season based on a mixed palette of traditional and glamorous hues including classic off white, elegant purple and metallic blue. The line includes the off-white coloured basic yet statement sherwani fabric range named Seven Wonders for the groom’s best man. Meant for the […]

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