Rupa rolled out in 1968, celebrating 50 glorious years in the industry with the Team of Sunrisers Hyderabad at the Hyatt Regency Kolkata today. Present during the occasion were the players of the Franchise, Captain Kane Williamson, Ace Cricketer Muttiah Muralitharan, the ‘Gabbar’ of cricket Shikhar Dhawan, the remarkable Yusuf Pathan and the exceptional Shakib Al Hasan along with Shri P.R. Agarwala, Chairman, Rupa & Company Limited, Shri K.B. Agarwala, Managing Director, Rupa & Company Limited, Shri Ravi Agarwal, Shri Manish Agarwal and Shri Rajnish Agarwal, Presidents, Rupa & Company Limited.

The occasion witnessed a series of fun games and activities involving the players, one of which was dumb charades where the cricketers acted out slogans of the sub-brands of RUPA for their team members owing to an entertaining watch. This is also the first ever association of Rupa with Sunrisers Hyderabad.

Speaking on the occasion, Shri P.R. Agarwala, Chairman, Rupa & Company Limited said, “We are very excited to be associated with the ever dynamic Sunrisers Hyderabad at the onset of Rupa 50 years Journey and we look forward to a long and fruitful association with them.  It is astounding to see the brand has attained this milestone, a feat which would not have been possible without Team Spirit. ” we acknowledge with thanks contribution of each individual for imparting with us in past & expecting in future too.

With an array of sub brands under its wing like Frontline, Euro, Bumchums, Softline, Footline, Jon, Thermocot, Torrido. In premium segment Macroman M Series, Macrowoman W Series & the newly formed subsidiary OBAN Fashion Pvt Ltd – Licensee of French Connection & Fruit of the Loom, Rupa continues to be one of the dominant players in the industry.