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Rupa celebrates 50 glorious years with Sunrisers Hyderabad
Apparel and Textile News Apparel Brands and Companies

Rupa celebrates 50 glorious years with Sunrisers Hyderabad

Rupa rolled out in 1968, celebrating 50 glorious years in the industry with the Team of Sunrisers Hyderabad at the Hyatt Regency Kolkata today. Present during the occasion were the players of the Franchise, Captain Kane Williamson, Ace Cricketer Muttiah Muralitharan, the ‘Gabbar’ of cricket Shikhar Dhawan, the remarkable Yusuf Pathan and the exceptional Shakib […]

Rupa continues to dominate innerwear market
Apparel and Textile News Apparel Brands and Companies

Rupa continues to dominate innerwear market

There is obviously a shift in trend in the Indian innerwear market from a price sensitive to a fashion quotient market. The Rupa Group is strengthening its position in premium and super-premium segments by licensing of foreign brands like ‘FCUK’, ‘Fruit of the Loom, Inc.’, a New York Corporation, and WOS of Berkshire Hathaway Company, […]

Rupa Revamps Brand Identity with Its New Logo
Apparel and Textile News Apparel Brands and Companies

Rupa Revamps Brand Identity with Its New Logo

India’s largest selling inner wear brand, ‘Rupa Frontline’ has recently revamped its new brand identity with the launch of its new logo, which aims to capture the sensibilities of the Millennials. The new logo repositions brand ‘Frontline’ as a young and fashion-forward brand that aspires to make the lives of its consumers very comfortable. The […]

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