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Tag: Aditya Birla Group

Allen Solly Partnership with PHWCS to Make Shirts by Ikat Fabric
Apparel and Textile News Apparel Brands and Companies

Allen Solly Partnership with PHWCS to make Shirts by Ikat Fabric

The premium brand from ic owned Madura Fashion & Lifestyle, ‘Allen Solly’ in partnership with ‘Pochampally Handloom Weavers Cooperative Society (PHWCS)’, will use a traditional Indian fabric, ‘Ikat’ woven by the handloom weaving cluster in its shirts range. Allen Solly will bring together this traditional weaving style, which has received a Registered Geographical Indication (RGI), with […]

Abof Launches Athleisure Fashion Brand 'Skult'
Apparel and Textile News Apparel Brands and Companies

Abof Launches Athleisure Fashion Brand ‘Skult’

An online fashion shopping destination by Aditya Birla Group, Abof has launched athleisure fashion brand ‘Skult’, in partnership with actor Shahid Kapoor on its portal. Skult, India’s first athleisure brand, is built on the principle of fashion meets functionality and design meets innovation. The brand is crafted to suit all occasions – work, casual or […]

Liva is Associate Sponsor for Amazon India Fashion Week '16
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Liva is Associate Sponsor for Amazon India Fashion Week ’16

A natural fluid fashion fabric brand from Birla Cellulose, Liva has collaborated with Fashion Design Council of India (FDCI) as an associate sponsor for the Amazon India Fashion Week (AIFW) Autumn Winter 2016, currently ongoing in New Delhi. Liva will offer an exclusive fabric innovation service to the designers through kiosks across cities. “We are […]

Scotch & Soda Drops Myntra For Reliance
Apparel and Textile News Trade Info News

Scotch & Soda Drops Myntra For Reliance

Dutch apparel brand Scotch & Soda, which was being sold exclusively on Myntra.com, has struck a long-term partnership with Reliance Brands to open its stores in India. The e-commerce rights for the brand will also move to Reliance at a time when fashion retailers are looking to deploy a multi-channel strategy of having physical stores […]

Aditya Birla Group Rejig May Lead To Grasim-Nuvo Merger
Apparel and Textile News Apparel Brands and Companies

Aditya Birla Group Rejig May Lead To Grasim-Nuvo Merger

Aditya Birla Group is mulling a merger of Grasim and Aditya Birla Nuvo, followed by the hiving-off of the financial services business of AB Nuvo into a separate company. As part of another round of corporate reorganisation, the company is contemplating a two-step restructuring which involves the merger of Grasim Industries and parts of Aditya […]

Grasim Suspends VSF Production In MP
Apparel and Textile News Trade Info News

Grasim Suspends VSF Production In MP

Grasim Industries, a flagship company of the Aditya Birla Group and India’s pioneer in viscose staple fibre (VSF), is temporarily suspending production in a phased manner at its Nagda plant in Madhya Pradesh. The company has informed the BSE that it has started reducing production of VSF at its Nagda plant in a phased manner […]

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