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Launching of brand Baluchari to revive dying art in WB

The West Bengal government is set to launch its third premium fashion brand to save a dying textile art of the state. ‘Baluchari’, the designer brand is being mentored and designed by Abhiskek Dutta and promises to revive the art of making Baluchari silk from districts of Bankura and Purulia. Besides saris, the fashion brand […]

appareltalk
April 22, 2017
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Tantuja gets Best Turnaround Retail Award

The once-ailing ‘Tantuja’ that is now raking in the moolah on Flipkart and Amazon has received the prestigious images retail award in Mumbai. Mamata Banerjee’s pet venture, marketed under her game-changer concept ‘Biswa Bangla’, has thus been acknowledged as the ‘best turnaround story’ by the country’s biggest retail forum. The state government initiative under West […]

appareltalk
September 24, 2016
2 Comments
627 Views

Apparel and Textile News

Bengal’s First Online Venture for Global Buyers

Known for its exquisite collection of heritage textiles, the 60-year-old state-owned Tantuja-handloom weavers’ co-operative will from September make its unique products available to global shoppers through its maiden e-commerce venture. This would be the West Bengal government’s first online textile venture. And, in sync with sartorial trends, designers for the enterprise have aesthetically incorporated a […]

appareladmin
August 22, 2014
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461 Views

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Tag: Tantuja

Launching of brand Baluchari to revive dying art in WB

Tantuja gets Best Turnaround Retail Award

Bengal’s First Online Venture for Global Buyers