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Tag: Sanjay Vakharia

Spykar Ignites Style With Ikemen Denim
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Spykar Ignites Style With Ikemen Denim, Featuring Vidyut Jammwal

Spykar, India’s leading denim-first fashion brand, announces the pan-India launch of its in-trend Denim fit, Ikemen, brought to life through the high-impact campaign ‘Stay Hip Stay Loose’ starring Vidyut Jammwal. As global fashion cycles return to 90s-inspired baggy silhouettes, Indian consumers, especially Gen Z and Gen Alpha are driving a shift towards relaxed, gender-neutral, and […]

Spykar Ignites Nationwide Buzz With Dhurandhar
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Spykar Ignites Nationwide Buzz With Dhurandhar: The Revenge Teaser

Spykar, in a move that signals the scale of its cultural ambition, has rolled out a high-impact co-branded campaign anchored around one of the year’s biggest cinematic moments — Dhurandhar: The Revenge. Stepping beyond conventional associations, the brand has synergized with the movie to amplify momentum and create a strong impact. At the centre of […]

Spykar Women’s Day Campaign
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Spykar Women’s Day Campaign Unveils Limited Edition Her Hustle Kit

Her Hustle Kit by Spykar is at the centre of the brand’s initiative this International Women’s Day, moving beyond traditional campaigns to introduce something meaningful for its female community. The brand identified a relatable everyday challenge faced by women everywhere – hectic handbags with many random yet important things! As women seamlessly balance responsibilities ranging […]

Spykar Launches #LoveAtFirstFit Campaign
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Spykar Launches #LoveAtFirstFit Campaign For Valentine’s Day

They say, a couple that plays together, stays together! This Valentine’s season, Spykar unveils its latest campaign #LoveAtFirstFit, inviting couples to put both their relationship and style instincts to the test. With an unconventional date idea, Spykar introduces a playful ‘Blindfold Challenge’ across its stores, turning shopping into a special experience. The activity encourages couples […]

Spykar Republic Day Campaign Celebrates India’s Real Changemakers
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Spykar Republic Day Campaign Celebrates India’s Real Changemakers

On the occasion of Spykar Republic Day, the brand brings alive the journey of three inspiring Indians who embody modern India’s spirit of ambition, grit, and self-made identity through a unique social media campaign. Motocross champion Rustom Kersi Patel, parapistol shooter Srishti Arora, and international performer and choreographer Mohan Pandey share their powerful stories in […]

Spykar’s Launches First-Of-Its Kind Campaign
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Spykar’s Launches First-Of-Its Kind Campaign ‘Made To Fit Every Story’ That Seamlessly Brings AI And Human Influencers Together

Spykar, India’s finest denim brand has launched a never-seen-before campaign that is set to redefine the future of fashion advertising – ‘Made to Fit Every Story,’ showcasing Chico, the brand’s most desirableand sought-after fit.The films showcase the through a groundbreaking fusion of AI and some of the most influential and relatable social media creators. It […]

Two Homegrown Trendsetters Shaping Youth Culture Join Forces In Spykar’s Latest Podcast Episode
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Two Homegrown Trendsetters Shaping Youth Culture Join Forces In Spykar’s Latest Podcast Episode

India’s youth culture is being shaped by the bold, the original, and the homegrown. The latest episode of It’s In Our Genes by Spykar, features another Indian disruptor rewriting the rules of creativity; Hoopr, India’s first automated music-licensing platform for creators and brands, worldwide.Hosted by Sanjay Vakharia, Co-Founder & CEO, Spykar, this episode is a […]

Spykar’s ‘It’s In Our Genes’ Podcast Unites Two Founders Across Eras
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Spykar’s ‘It’s In Our Genes’ Podcast Unites Two Founders Across Eras

What’s in a name? Not much, still a lot, if you ask Vedang Patel, Co-founder and CEO of The Souled Store, and Sanjay Vakharia, CEO and Co-Founder, Spykar. This unique podcast episode brings together two co-founders from different eras; both leading youth-centric fashion brands, as they share their ‘Daur Apna Hai’ moments — stories of […]

‘Daur Apna Hai’ Nite Lights Up Spykar Palladium
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Spykar’s Palladium Store Transforms Into Party Hub For ‘Daur Apna Hai’ Nite

This weekend, Spykar turned its Palladium store into a party hub, hosting an in-store live performance with rapper Wicked Sunny. The star-studded evening hosted by Mohit Hiranandani saw rappers Kaam Bhaari, Sammohit along with actors like Prabhat Chaudhary, Shanaya Makani, and over 100 top digital creators and lifestyle influencers who came dressed in their boldest […]

Spykar releases Ep.2 of ‘It’s in Our Jeans’ Podcast
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Spykar Unveils Episode 2 Of ‘It’s In Our Jeans’ Podcast; Vidyut Jammwal And Sanjay Vakharia Share Untold Moments

Spykar, India’s top homegrown denim brand, announced the release of the second episode of their podcast series, It’s In Our Jeans, featuring popular actor and martial artist Vidyut Jammwal. Following the successful launch of its debut episode, the series continues to reveal the spirit of Indian pride and ambition through engaging conversations. This episode reflects […]

. Spykar Launches “Daur Apna Hai” ft. Wicked Sunny & Dharmik
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Spykar Launches “Daur Apna Hai” Campaign With A Powerful Rap Anthem By Wicked Sunny, Dharmik And The Vixens Crew

Spykar Lifestyle, one of India’s most loved and trusted homegrown denim brands, announced their  latest campaign “Daur Apna Hai.” The campaign reflects the belief that this is India’s time – a celebration of India that’s young and vibrant at heart, mind and soul! “Daur Apna Hai” celebrates the confidence, self-expression and pride of this spirit, […]

AW25 by Spykar Denim That Blends Style, Spirit & Freedom
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Spykar Launches AW25 Denim Collection Celebrating Exploration And Individuality

AW25 marks the launch of Spykar’s Autumn/Winter 2025 collection, positioning the brand at the forefront of contemporary fashion.This collection boldly blends high-fashion streetwear with the vibrant energy and unmistakable spirit of Indian streets. More than just apparel, AW25 celebrates creativity, individuality, and innovation, reflecting a fashion philosophy that honors heritage while resonating with the aspirations […]

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