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RIL Steps Up Omnichannel Play For AJIO
Reliance Industries has opened AJIO ‘shop-in-shops’ in more than 100 Reliance Trends stores as part of its omnichannel strategy, the Mukesh Ambani-led company said in a presentation to investors for the quarter to June. The company entered the online fashion retail business in April through AJIO.com, targeting shoppers with high-margin, curated fashion. The portal, named […]
appareltalk- August 1, 2016
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