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Abof.Com Focuses More To Win Customers
Abof.com, the online fashion venture of the Aditya Birla Group, will steer clear of offering deep discounts to capture market share and will instead focus on offering personalised experiences to win customers, a top executive said. The portal, which competes with Myntra and Jabong, is targeting a 15 per cent share of the country’s online […]
appareltalk- November 26, 2015
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