Apparel and Textile News Apparel Brands and Companies

Lux Steps Into Lingerie Segment

Lux Industries will be extending its woman’s legging brand Lyra into lingerie and pitting itself against domestic players like Lovable in the mid-market segment. Senior vice-president, Lux Industries, Udit Todi said, “Margins in lingerie are going to be more than the leggings category with almost an extra 400 bps. But it is going to be […]

appareltalk
April 26, 2017
4 Comments
450 Views

Apparel and Textile News Apparel Brands and Companies

Lux to be a Youth-Centric Brand

Kolkata-based Rs 950-crore Lux Industries plans to reposition itself as a youth-centric brand and add more products to its existing range. Targeting an annual turnover of Rs 2,000 crore by the end of 2020, the brand is also adding more manufacturing units to its present inventory. While the company already has operational manufacturing units in Bengal, […]

appareltalk
February 17, 2017
1 Comment
448 Views

Apparel and Textile News Apparel Brands and Companies

Lyra To Venture Into Lingerie Segment

Lyra, the women’s legging brand owned by Kolkata-based Ebell Fashion, a Lux Group company, will soon launch lingerie and loungewear for women under the same brand name. The company will position Lyra intimate wear as affordable collection and will target self-independent, emancipated woman looking to own a good product at a decent price. “Lyra today […]

appareltalk
July 6, 2016
5 Comments
459 Views

India Reimposes Hank Yarn Obligation To Strengthen Handloom

Bangkok Hosts 2nd Asia Sourcing Show 2026 To

DPIIT Unveils New WPI 2022-23 Series, Paves Way

MSME Tech Centre In Gaya To Empower The

Contact Info

Some Popular Post

India Reimposes Hank Yarn Obligation To Strengthen Handloom Sector And Protect Traditional Weavers

Bangkok Hosts 2nd Asia Sourcing Show 2026 To Redefine Global Textile Trade

DPIIT Unveils New WPI 2022-23 Series, Paves Way For Producer Price Index Transition

MSME Tech Centre In Gaya To Empower The Manufacturing Sector In Bihar

Indian Apparel - India's Trusted Apparel & Textile B2B Platform for News, Events & Manufacturers Directory

Tag: Lyra

Lux Steps Into Lingerie Segment

Lux to be a Youth-Centric Brand

Lyra To Venture Into Lingerie Segment