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Tag: Lee

Lee Launches New Collection In Collaboration With Fashion Designer Suneet Varma
Apparel and Textile News Apparel Brands and Companies National News

Lee Launches New Collection In Collaboration With Fashion Designer Suneet Varma

Denim brand Lee launched it’s a new clothing collection in partnership with fashion designer and couturier Suneet Varma. “The label has also roped in Bollywood celebrity Sara Ali Khan for a pan-India media campaign to promote the ‘Lee x Suneet Varma’ line,” a press release informed. The Lee x Suneet Varma collection is now available […]

80% online sale after GST rates announced
Apparel and Textile News Retail News

80% online sale after GST rates announced

As small-time traders stitch together the probable impact that the Goods and Services Tax (GST) could bring to their respective businesses, a coterie of sellers dealing with fashion and lifestyle products are putting up the remainder of their stock online at absurdly low price points. Apparels and furniture are being offered for sale on e-commerce […]

Jacqueline Fernandez New brand ambassador for Lee
Apparel and Textile News Retail News

Jacqueline Fernandez New brand ambassador for Lee

Jacqueline Fernandez is the brand ambassador of the Bangalore-based VF Brand’s, ‘Lee’. The brand wanted someone who brings the vivaciousness and the spirit of adventure that Lee stands for. For most denim wear brands in India, women’s jeans are an addendum. The women’s jeans category is much smaller than men’s jeans although it’s growing faster […]

Lee 101 Series
Apparel and Textile News Apparel Brands and Companies

Lee re-launch Iconic 101 Series

To mark its 125th anniversary, the international denim brand Lee has re-launched its iconic design 101, which was first introduced in 1924, with a contemporary twist in India. Available in all exclusive Lee outlets, large format stores and e-commerce channels across the country, the re-mastered version dubbed as 101+ is made from high grade selvage […]