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Miss Diva 2025 Crowns Its New Winners In A Historic Fashion Night

The Miss Diva 2025 presented by LIVA Grand Finale lit up Mumbai with a night filled with fashion, glamour, talent, and pure celebration. It was an evening where India’s brightest rising stars in beauty, fashion design, and content creation owned the stage and showed the world what the future of the industry looks like. LIVA, […]

appareladmin
December 23, 2025
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340 Views

Apparel and Textile News Apparel Brands and Companies Manufacture National News

Introducing Birla Connect: A New Era of Customer-Centric Solutions

Birla Cellulose, a global leader in sustainable fibres, has strengthened its commitment to customer centricity and digital transformation with the launch of Birla Connect, its all-new customer access portal. This state-of-the-art platform promises to redefine business interactions, delivering simplicity, speed, and efficiency. The foundation of Birla Connect is rooted in Birla Cellulose’s mission of customer-first […]

appareladmin
November 28, 2024
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471 Views

Apparel and Textile News Apparel Brands and Companies Manufacture National News Trade Info News

Birla Cellulose and Circ Announce Strategic Partnership to Accelerate Scaling Textile Recycling Innovation

Birla Cellulose, the cellulosic fibres business of the Aditya Birla Group and one of the world’s leading Man-Made Cellulosic Fibre (MMCF) producers through its flagship company Grasim Industries Limited, and Circ, a US-based textile-to-textile recycling innovator, have announced a long-term strategic partnership aimed at accelerating the scaling of recycling fibres within the textiles sector. This […]

appareladmin
October 29, 2024
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425 Views

Apparel and Textile News Apparel Brands and Companies National News

Birla Cellulose Partners With Ka-Sha To Launch Sustainable Apparel Brand Roz

Cellulose fibre manufacturer Birla Cellulose has inked a strategic partnership with Pune-based fashion label, Ka-sha, to craft a line of artisanal and sustainable products under the brand ‘Roz’. “This collaboration seeks to promote conscious consumer choices aligned with everyday sustainability practices,” a Birla Cellulose press release said. Derived from the word everyday, Roz epitomises the […]

appareladmin
July 11, 2024
0 Comments
379 Views

Apparel and Textile News Apparel Brands and Companies

Birla Cellulose unveils Livaeco, to inflate Sustainability in Fashion Industry

The Aditya Birla Group’s Grasim Industries brand Birla Cellulose has unveiled a new eco enhanced variant of Liva fabric, Livaeco. While Liva being a sustainable fabric, Birla has launched Livaeco which will enhance this further using of raw materials from sustainable and certified forests, lowest water consumption and low greenhouse gas emissions during manufacturing. Dilip […]

appareltalk
January 21, 2019
2 Comments
385 Views

Apparel and Textile News Apparel Brands and Companies Retail News

New Age Fabric Liva Crème Launched By AB Group

The Aditya Birla Group has launched Liva Crème, a new age luxuriously soft fabric from Birla Cellulose that offers a soft feel, which is fluid and natural. Embedded in it is the core promise of Liva and coupled with it are the enhanced features of luxurious fineness and softness. The fabric was launched by Kumar […]

appareltalk
April 24, 2017
2 Comments
411 Views

Apparel and Textile News Apparel Brands and Companies

Aditya Birla Group Merged Nuvo into Grasim Industries

Aditya Birla Group led by Kumara Mangalam Birla is merging Aditya Birla Nuvo Ltd into Grasim Industries Ltd, in a bid to unlock shareholder value. It will create an entity with Rs 60,000 crore in annual revenue. The merger was approved by both, Aditya Birla Nuvo and Grasim Industries, at their respective board meetings. Aditya […]

appareltalk
January 31, 2017
28 Comments
504 Views

Apparel and Textile News Retail News

Liva is Associate Sponsor for Amazon India Fashion Week ’16

A natural fluid fashion fabric brand from Birla Cellulose, Liva has collaborated with Fashion Design Council of India (FDCI) as an associate sponsor for the Amazon India Fashion Week (AIFW) Autumn Winter 2016, currently ongoing in New Delhi. Liva will offer an exclusive fabric innovation service to the designers through kiosks across cities. “We are […]

appareltalk
October 14, 2016
1 Comment
317 Views

Apparel and Textile News Apparel Brands and Companies

Liva To Expand To 4000 Outlets This Year

Liva, a fashion fabric brand from Birla Cellulose, will be expanding in the domestic market from its current presence in 2000 stores to 4000 stores in 2016. Dilip Gaur, managing director, Grasim Industries of Aditya Birla Group said, “In spring-summer 2016, LIVA had presence in over 2000 stores across 140 cities with 7 million garments […]

appareltalk
May 23, 2016
22 Comments
360 Views

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Liva Forays into Saree Category

With an objective to bring sarees back in vogue, Birla Cellulose is all set to launch its saree with Liva fabrics, across the country. The Aditya Birla Group company claims its innovative sarees bring the best of fashion, comfort and convenience to the consumer. “We intend Liva to create a paradigm shift in the way […]

appareltalk
April 28, 2016
11 Comments
340 Views

Apparel and Textile News Apparel Brands and Companies

ABG Launches Fabrics Brand ‘Liva’

Aditya Birla Group firm Birla Cellulose has launched fabrics brand ‘Liva’, which promises natural fluid fashion. Birla Cellulose, a leader in cellulose fibers has already tied up with 22 major brands and is planning for more in the coming season, a statement said. To promote its availability in small commercial quantities, the company has tied […]

appareltalk
March 22, 2016
26 Comments
314 Views

Apparel and Textile News Global News

Birla Cellulose To Expand In Bangladesh

Birla Cellulose, an Aditya Birla Group’s umbrella brand for its range of cellulosic fibers after organizing a technical symposium on “Current Trends in Viscose Processing” in Dhaka recently. Rajeev Gopal, chief marketing officer of Birla Cellulose who addressed the symposium and shared various collaborative initiatives of Birla Cellulose for business growth, said that the company […]

appareltalk
February 19, 2016
3 Comments
302 Views

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Tag: Birla Cellulose

Miss Diva 2025 Crowns Its New Winners In A Historic Fashion Night

Introducing Birla Connect: A New Era of Customer-Centric Solutions

Birla Cellulose and Circ Announce Strategic Partnership to Accelerate Scaling Textile Recycling Innovation

Birla Cellulose Partners With Ka-Sha To Launch Sustainable Apparel Brand Roz

Birla Cellulose unveils Livaeco, to inflate Sustainability in Fashion Industry

New Age Fabric Liva Crème Launched By AB Group

Aditya Birla Group Merged Nuvo into Grasim Industries

Liva is Associate Sponsor for Amazon India Fashion Week ’16

Liva To Expand To 4000 Outlets This Year

Liva Forays into Saree Category

ABG Launches Fabrics Brand ‘Liva’

Birla Cellulose To Expand In Bangladesh