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VIRGIO Earns Back-To-Back Recognition For Transparent Fashion Vision
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Invest India Drives USD 6.1 billion Investments

Invest India Drives USD 6.1 billion Investments, Generates

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Bihar AI Summit 2026 To Position

Bihar AI Summit 2026 To Position State As

  • May 2, 2026
VIRGIO Earns Back-To-Back Recognition

VIRGIO Earns Back-To-Back Recognition For Transparent Fashion Vision

  • April 30, 2026
India Eyes USD 2 Trillion Exports

India Eyes USD 2 Trillion Exports By 2030-31,

  • April 30, 2026

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Invest India Drives USD 6.1 billion Investments

Invest India Drives USD 6.1 billion Investments, Generates 31,000 Jobs

Invest India, the National Investment Promotion and Facilitation Agency under

  • May 2, 2026
Bihar AI Summit 2026 To Position

Bihar AI Summit 2026 To Position State As Emerging AI Hub

In a major step towards fostering technological innovation and digital

  • May 2, 2026
VIRGIO Earns Back-To-Back Recognition

VIRGIO Earns Back-To-Back Recognition For Transparent Fashion Vision

Fashion-tech brand  VIRGIO  has been recognised across two of the

  • April 30, 2026
India Eyes USD 2 Trillion Exports

India Eyes USD 2 Trillion Exports By 2030-31, Piyush Goyal Reviews Plan

USD 2 Trillion export target by 2030–31 was the focus

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Abof to Focus Fastest Website in the Country
Apparel and Textile News Retail News

Abof to Focus Fastest Website in the Country

India’s online retail market has got an interesting twist with one of the biggest conglomerates of the country, Aditya Birla venturing into the online marketplace with Abof. The e tailing firm launched in October 2015 has tapped into the market which, at the moment, is fiercely competitive. In positioning itself separately the platform has focused […]

Abof Launches Athleisure Fashion Brand 'Skult'
Apparel and Textile News Apparel Brands and Companies

Abof Launches Athleisure Fashion Brand ‘Skult’

An online fashion shopping destination by Aditya Birla Group, Abof has launched athleisure fashion brand ‘Skult’, in partnership with actor Shahid Kapoor on its portal. Skult, India’s first athleisure brand, is built on the principle of fashion meets functionality and design meets innovation. The brand is crafted to suit all occasions – work, casual or […]

1st Abof Experience Zone By Abof.Com
Apparel and Textile News Retail News

1st Abof Experience Zone By Abof.Com

Abof.com, a leading multi-brand fashion shopping portal, has launched its first abof experience zone (AEZ) in Bangalore, according to a company press release. Through AEZ, the portal offers its consumers unlimited possibilities of the online fashion world where they can lay hands on fresh styles, spot trends, browse through the latest fashion content, try clothes […]

Abof.Com Focuses More To Win Customers
Apparel and Textile News Retail News

Abof.Com Focuses More To Win Customers

Abof.com, the online fashion venture of the Aditya Birla Group, will steer clear of offering deep discounts to capture market share and will instead focus on offering personalised experiences to win customers, a top executive said. The portal, which competes with Myntra and Jabong, is targeting a 15 per cent share of the country’s online […]

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