Californian brand Dockers has partnered with Ace Turtle and opened a Dockers store in Pacific Mall in the Pitampura area of Delhi. They will also be unveiling an e-commerce website for the US brand shortly.

“The Dockers retail store provides an immersive shopping experience for fashion enthusiasts and is a vibrant space designed to reflect the Californian spirit,” a press release stated.

Customers can browse through a curated selection of Dockers latest collections, experience the brand’s heritage through interactive displays, and receive personalized styling advice from expert staff.

This exciting partnership brings Dockers legacy of timeless and versatile clothing to the Indian market, catering to the evolving needs of the modern Indian consumer.

“The Dockers brand continues to be a leader in khaki and offers a wide range of apparel and accessories, for men and women offering superior comfort and versatile style,” the brand added.

Dockers has evolved its offerings to include more variety and appeal to a broader set of shoppers in both their professional and personal lives.

When launched, the Dockers website will provide consumers across India with convenient access to the brand’s full range of offerings, with easy navigation, secure payment options, and seamless delivery.

“We are thrilled to introduce the globally renowned Dockers experience for fashion enthusiasts across India with the launch of our exclusive retail store in Delhi,” Ace Turtle CEO Nitin Chhabra said.

“The store exemplifies our commitment to providing consumers with an unparalleled shopping experience,” Chhabra added.

“We intend to leverage our technology-driven model and omnichannel expertise to take Dockers to millions of Indian consumers through relevant online and offline channels,” he stated.

Indian Apparel.