The Woolmark Company, a global authority on wool, is organising ‘Wool Runway’, a design competition for tertiary Indian students that will give them a chance to design a wool outfit for a premium fashion brand. The students participating in the competition will also get an opportunity to be mentored by Gautam Vazirani, fashion curator at IMG Reliance.

India’s fashion universities like National Institute of Fashion Technology (NIFT), Pearl Academy and National Institute of Design will be a part of Wool Runway. It will provide students with great exposure, financial support and an internship offer.

Students need to create a wool look that best displays their ability as a fashion designer for the competition. With Australian wool as the muse, each garment is required to constitute at least 80 per cent wool. Each outfit will have to be accompanied by a design documentation including a mood board, creative statement, design illustration and a technical sketch.

“Through the Wool Runway we wish to encourage the new generation to consider the range of roles and career paths available within the global wool industry. We want to accommodate talented students with befitting industry experiences and offer them a nurturing platform to innovate with their designs,” Arti Gudal, The Woolmark Company’s country manager for India said.

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