Apparel and Textile News Ministry of Textiles News Retail News

Smriti unveils new Handloom brand ‘Navibhu’ with Myntra

To expand customer interest in the Indian handloom industry, the Union textiles minister Smriti Irani launches handloom brand ‘Navibhu’ with a view to tap the niche. The brand was unveiled at Myntra’s 6th Annual Brand Summit – Tech Threads 2017. The initiative will boost the traditional handloom industry and will support the weavers on the […]