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Raymond is the Most Attractive Apparel Brand in India

Indian branded fabric and fashion retailer Raymond has been ranked as the most attractive apparel brand of the country in a study of the most attractive brands of India in 2016. Innerwear brand Jockey and casualwear brand Levi’s take up second and third positions in the list, respectively. Zara tops in the fast fashion category […]

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November 10, 2016
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M&S Continue to Expand Stores in India

Iconic British brand Marks & Spencer will continue to expand its brand presence in India despite deciding to close down its 53 wholly-owned stores across 10 markets including seven stores in France and 10 stores in China, the company said while announcing half yearly results. The retailer will also shut down close to 30 stores […]

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November 9, 2016
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Armani Exchange Opens First Store in India

Italian apparels and accessories brand, Armani Exchange marked its foray into the Indian market with its first store here. The store opened in Select Citywalk, Saket in New Delhi with the latest Armani Exchange collection in stock. The maiden store features a new concept, complementing the brand’s new Fall-Winter 2016 apparel and accessories collections for […]

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October 26, 2016
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Zapyle Unveils Best Designer Collections for Women

Online fashion retailer ‘Zapyle’ is unveiling women’s apparel collections from India’s best known designers including Manish Arora, Gaurav Gupta and Varun Bahl, at extremely affordable prices. The retailer has also made available collections from Lakme Fashion Week artists as well as emerging designers. Zapyle also stocks creations from other designers like Ashima Leena, Ritika Bharwani, […]

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October 7, 2016
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437 Views

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Izabel London Sees Sales Zoom in India

UK brand Izabel London has achieved an impressive sales boost this year following its launch into India. This retailer of women’s clothing is at 145 Pantaloons stores across 76 cities in the country. Izabel London’s wide range of exotic day wear and accessible evening wear is currently available in more than 500 locations across the […]

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October 7, 2016
5 Comments
386 Views

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Lux Targets Touching Rs. 1,000 Crores in Revenues

Inner wear maker Lux is aiming to reach the Rs. 1,000 crores mark in revenue. It makes 1.2 million garments, which will be gradually increased to 1.5 million garments a day. Lux produces vests, t-shirts, track pants, briefs, boxers, spaghettis, thermals, panties, and leggings. Kolkata-based Lux, caters to men, women, and children. It also exports […]

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September 23, 2016
3 Comments
576 Views

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Yepme to Set Up 1,400 Offline Outlets in Three Years

Majorly to tap the Tier II and III cities of the country and also to widen its consumer base, fashion omni-channel retailer, Yepme plans to launch 1,400 stores pan India in three years. “Our hypothesis were, first, that all fashion brands in India typically have 1:10 or 1:20 kind of split online and offline. If […]

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September 15, 2016
1 Comment
515 Views

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Snapdeal unveils New Brand Identity with Unbox Zindagi

India’s largest online marketplace, Snapdeal announced the launch of its new brand identity, which aims to capture the pulse of a confident, aspirational India. The new brand identity as ‘Unbox Zindagi’ repositions Snapdeal as the platform that believes in the potential and dreams of its consumers and partners them in their journey to a better […]

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September 12, 2016
2 Comments
409 Views

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Myntra introduces ‘T&B’ to simplify Online Shopping

Online fashion major, Myntra has recently announced the introduction of ‘Try and Buy’ (T&B), a new service option aimed at breaking the final barrier to shopping fashion online, touch and feel experience. The feature will allow consumers to try the products bought online before they purchase it. With the new addition, Myntra expects to bring […]

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September 9, 2016
1 Comment
721 Views

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