BeyondBound Sees 79% Male Buyers Spike In October Trends
BeyondBound, the D2C activewear brand designed exclusively for women, has revealed an interesting shift in consumer behaviour through its Q4 2025 data, one that begins with a surprising spike and settles into a strong core audience alignment. In October, the brand witnessed an unexpected surge in male buyers, who accounted for 79.17% of total purchases, […]
