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Spykar Ignites Style With Ikemen Denim, Featuring Vidyut Jammwal

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Spykar Ignites Style With Ikemen Denim
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Spykar Ignites Style With Ikemen Denim, Featuring Vidyut Jammwal

Spykar, India’s leading denim-first fashion brand, announces the pan-India launch of its in-trend Denim fit, Ikemen, brought to life through the high-impact campaign ‘Stay Hip Stay Loose’ starring Vidyut Jammwal. As global fashion cycles return to 90s-inspired baggy silhouettes, Indian consumers, especially Gen Z and Gen Alpha are driving a shift towards relaxed, gender-neutral, and […]

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