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Tag: fashion brands

ICH NEXT Partners With Reliance-Backed Fynd For Indigenous Fashion Forecasting
Apparel and Textile News National News Trade Info News

ICH NEXT Partners With Reliance-Backed Fynd For Indigenous Fashion Forecasting

Creating a new landmark in the Indian fashion and lifestyle market, the country’s first homegrown fashion forecaster ICH NEXT has announced collaboration with Reliance-backed Fynd, a former Google-backed multiplatform tech firm enabling the future of retail & technology. As part of the partnership, Fynd gets access to ICH NEXT dashboard that will open all the […]

Mufti Bags the Customer Loyalty Initiative Award at Indian Retail Awards 2019
Apparel and Textile News Apparel Brands and Companies

Mufti Bags the Customer Loyalty Initiative Award at Indian Retail Awards

MUFTI, one of the leading clothing and fashion brands in the country added another feather to its cap by winning the Customer Loyalty Initiative of the Year Award at the recently held 8th edition of the Indian Retail Awards 2019. The gala event saw eminent leaders from the retail sector being lauded for their excellence […]

Brands to extend End-Of-Season-Sales till Holi
Apparel and Textile News Apparel Brands and Companies

Brands to extend End-Of-Season-Sales till Holi

Low consumer confidence in the aftermath of the November eight currency swap announcement has prevented brands from liquidating last season’s stocks as, analysts said, even discounts of up to 70 per cent don’t seem to be enough to bring back buyers of Zara’s jackets or Van Heusen apparel. Promotions, cashbacks and discounts by brands such […]

Jacqueline Fernandez New brand ambassador for Lee
Apparel and Textile News Retail News

Jacqueline Fernandez New brand ambassador for Lee

Jacqueline Fernandez is the brand ambassador of the Bangalore-based VF Brand’s, ‘Lee’. The brand wanted someone who brings the vivaciousness and the spirit of adventure that Lee stands for. For most denim wear brands in India, women’s jeans are an addendum. The women’s jeans category is much smaller than men’s jeans although it’s growing faster […]

Future Lifestyle Fashions to Raise Money
Apparel and Textile News Retail News

Future Lifestyle Fashions to Raise Money

Future Lifestyle Fashions (FLF) is planning to raise money by selling its investments in fashion brands and utilise the funds for deleveraging its balance sheet as well as other corporate purposes. Explaining the rationale behind the move, the company said it owned many brands and also has exclusive manufacturing and marketing licenses for India for […]

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