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Digital Arm of ABRL to Launch SKULT Merchandise
‘Abof’, the digital arm of Aditya Birla Retail will launch Bollywood actor Shahid Kapoor promoted SKULT merchandise in brick and mortar stores in next quarter. It is in talks with Shoppers Stop, Lifestyle, Central and Pantaloons to offer the SKULT products in these large format retail stores. “We are working on plans to take SKULT […]
appareltalk- March 2, 2017
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