A one-stop-shop for all the needs of kids, ‘Toonz Retail’ announced the launch of 10 stores in December 2016, further expanding its retail portfolio of 100+ stores.

“We will be investing Rs.5 crore including company and franchise for launching these stores. We have already launched stores in Bhavnagar, Gwalior, Jaipur, and Borivali in this month and within couple of weeks we are launching stores in Davangere, Bangalore, Nashik, Jabalpur, Hubli and Akola. Apart from smaller towns spread across the country, our focus is on eastern and western region,” Sharad Venkta, CEO of Toonz Retail said.

“The company is going to invest around Rs.15 lakh per store and the store size would be greater than 1,000 sq. ft. The store size depends on market-to-market but mostly, all stores will be greater than 1000 sq. ft. in size. The typical investment (including company and franchise) for one store goes up to approximately Rs.50 lakh which includes, fit-out costs, merchandise, marketing etc.,” he added.

Toonz is also launching a new collections of its home brands Wowmom, Superyoung and Superyoung celebration for the winter and party season.

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