About 120 juniors walked the Ramp showcasing The Best of Children Wear in India at the U.S. Polo Assn Junior’s hosted Juniors Fashion Week, making its debutante journey in Chennai. Focused on bringing an edutainment platform for children aged four to fourteen years, JFW organised a fashion show at The Westin Chennai, Velachery on eight and ninth July. Absolutely confident and super enthusiastic juniors showed up in great numbers to walk the ramp showcasing the best of their talent and kids wear in India.
“Our partnership with the Juniors Fashion Week in India has been very encouraging and the creative and youthful nature of this show is a good platform to showcase our kid’s collection. We showcased our collection that stays true to classic American styling with a vibrant play with reds, blues and whites highlighted with stars, stripes and dot prints. It’s always a pleasure to see kids wearing our classic and preppy collection. It’s overwhelming to see such enthusiastic parents and even more confident juniors to take main stage”, Alok Dubey, CEO at Arvind Lifestyle Brands Ltd said.
U.S. POLO ASSN has a licensing relationship with Arvind Lifestyle Brands Ltd. and all the India retail operations of U. S. Polo are taken care by Arvind Brands.
Junior’s Fashion Week and U. S. Polo Assn. is a consonance of creativity and workmanship. Such concerted alliances are meant to increase brand awareness and open doors to new audience.
– Apparel and Textile News, Apparel Talk, Indian Apparel
