Amante, a premium lingerie brand is planning to expand its footprint across the country by opening 20 more exclusive outlets this year. The brand has set a target to attain turnover of Rs 150 crore by year 2018.
The brand amante, which sells premium lingerie, sleepwear, sportswear and swimwear, has seven stores in Mumbai, Jaipur, Noida, Lucknow, Bengaluru and Chandigarh.
“We have opened the brand’s biggest store at a mall in Chandigarh and it is our seventh store. This brand is now worth Rs 100 crore. We have doubled our business in the last two years. We are growing at 20 per cent which is still quite healthy considering how last few months have been,” Smita Murarka, Head-Marketing & E-commerce, MAS Brands India, said.
“We are looking at a growth of around 50 per cent in one-and-a-half years and to grow in all markets right up to tier II markets,” she added.
The brand is now also available at 1,200 multi-brand outlets across the country.
Apparel and Textile News, Apparel Talk, Indian Apparel
