Kolkata-based Camaro Jeans has launched ‘Camaro Junior’, the new category of fashionable classic Junior Boys bottom wear last season.

“An intensive study, survey and experiment lead us to get into the category of boys bottom. Keeping in mind our core strength of Men’s Bottom wear & T-Shirts since last 25 years, we gained confidence to come up with a Fashionable yet pocket friendly Boys bottom wear range.”

Initial market response is overwhelming which further added to confidence on the category launch. The brand is a mix of denim, cottons, cords and other imported fashion fabrics, ranging from Rs.995 to Rs.1795 MRP. The sample set consists of jeans, trousers, cargo, jamaican and shorts.

Camaro Junior has been planned to cover the complete range of junior boys bottoms and t-shirts shortly. “We are committed to put sincere effort to make this a successful category and offer the customer the right product at correct and fit to packet pricing,” company source said.