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Raymond established a Linen Manufacturing Plant in Amravati

With an aim, Raymond, the textile major has launched today its Rs 250 crore linen manufacturing plant at Amravati ย to generate direct and indirect employment for 800 people. The linen plant was inaugurated by Maharashtra chief minister Devendra Fadnavis. The plant is expected to cater to the company’s own brands, domestic and international markets. An […]

Raymond established a Linen Manufacturing Plant in Amravati
Quick Industry Summary
AI
โ‡ŒMarket ShiftMajor player Raymond invests heavily in integrated linen production, signaling market consolidation.

Raymond's Linen Plant Signals Market Shift, Vertical Integration

  • WHAT: Raymond invested Rs 250 crore in a new Amravati plant to produce 1,200 tonnes of linen yarn and 4.8 million meters of linen/blended fabrics annually.
  • WHO: Garment manufacturers, sourcing managers, and existing linen fabric suppliers will be directly impacted by increased domestic supply.
  • IMPACT: This significant capacity addition will likely increase competition, potentially stabilizing or lowering linen fabric prices for domestic buyers.
  • CONTEXT: The move reflects rising consumer demand for linen and Raymond's strategic vertical integration to control supply and capture premium market share.
  • ACTION: Professionals should re-evaluate linen sourcing strategies, monitor Raymond's market penetration, and assess potential price and supply chain shifts.
Affects:ManufacturersExportersDistributorsRetailersWholesalersSpinners & Yarn ProducersWeavers & Fabric MillsGarment ManufacturersSourcing ManagersBrand OwnersInvestors
LinenRaymondManufacturingVertical IntegrationAmravatiCapacity
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With an aim, Raymond, the textile major has launched today its Rs 250 crore linen manufacturing plant at Amravati ย to generate direct and indirect employment for 800 people. The linen plant was inaugurated by Maharashtra chief minister Devendra Fadnavis. The plant is expected to cater to the company’s own brands, domestic and international markets.

An initial investment of Rs 250 crore has been made by the company for the first phase of the new unit that will produce cotton shirts, linen and denim, among others. ” We will double the capacity in phase 2,” Raymond, Chairman & MD, Gautam Hari Singhania said.

The latest greenfield manufacturing facility of linen is expected to produce 1,200 tonnes of linen yarns and 4.8 million meters of linen and blended fabrics p.a.. It is under the company’s subsidiary Raymond Luxury Cottons Ltd.

ย Having retail network with over 1,000 stores across 400 towns in India, he said about 70 per cent of production will go for Raymond’s own consumption and the remaining will go to domestic and international markets.”

The total investment will be about Rs. 1,400 crore in a phased manner. He added by saying this plant has been made keeping in mind the increasing demand for linen over the counter.

–ย Apparel and Textile News, Apparel Talk, Indian Apparel

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