Longchamp Opens Its First Boutique In India
Longchamp, the globally renowned French house of luxury leather products celebrated the launch of its first flagship store in India at DLF Emporio, New Delhi with an exclusive party at the Emporio there.
Hosted in honor of the global CEO, Jean Cassegrain’s maiden visit to India, the event was an avant-garde translation of French savior faire where music, fashion and art converged. Reflective of Longchamp’s distinctive Parisian charm and elegance, mall-goers shall enjoy viewing an installation housing its signature and coveted leather bags at the mall’s central atrium.
Recent years have seen Longchamp grows its global market share and accelerate its programme of store openings. This latest store is especially essential in bringing Longchamp to a market, which is rapidly gaining significance in the world of international Luxury and Fashion.
“We are thrilled to have launched our first store in New Delhi and be a part of India’s most vibrant city. We are sure that the brand will resonate very well with the Indian customer, and it will find a welcoming audience. We have created a sophisticated shopping experience, which we believe will be greatly appreciated by everyone visiting the store,” Longchamp CEO said.