The market for formal suits in India has grown at a fast rate. Despite global trend for casual clothes, formal wear is expected to remain the preferred attire for business meetings. Keeping this in mind, Van Heusen has come up with an entirely new range of suits for A/W ’16.
The brand has created a new range for A/W. Tweeds is a solid to micro check to plaid, the tweed range has all to offer in slim fit. Colours range from rust, olives, ice blue uplift the overall fashion quotient of the range. Knitted Blazers are a small range of knitted and knit inspired structure blazers. A sharp range, these can be easily teamed with denim or cotton trousers.
Smart Formals are formal suits with a twist of fashion from x-lifestyle (fashion formals). Hues of classic and fashion colours in micro checks, classic Prince of Wales, window pane checks, solids and shadow stripes for sure brings the interest element to the mundane formals. The three-piece suit uses jacquards, contrast solid fabrics in a combination with new silhouettes to create an all new range of three piece. And there are the ceremony suits which is a combination of two and three-piece suits meant for dressed-up ceremony.
“The core audience is professionals and corporate executives – successful, sophisticated, multi-faceted professionals, both men and women, who are conscious of making their presence felt and confident at setting trends. They believe that style is as important as substance,” Vinay Bhopatkar, brand head of Van Heusen said.
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