Birch Hill buys Adidas ice Hockey brand for $110 million
German sportswear group Adidas has agreed to sell its CCM ice hockey brand to private equity firm Birch Hill Equity Partners for 110 million US Dollar, it said on Thursday, as it focuses more strongly on its core Adidas and Reebok brands. Adidas has shaken up its business in the United States and shed non-core […]


