MAS Brands to have 100 standalone stores by 2022

MAS Brands to have 100 standalone stores by 2022

MAS Brands, an Intimate-wear brand which sells products under Amante label, is seeking for acquisition opportunities in the Indian market and eyeing to have 100 standalone stores in the next 3 to 5 years to cater to different needs of the customers.

“Our aspiration is to be the leading intimate wear brand in whole of South Asia. We are looking at a portfolio of 3 – 4 brands for us to play meaningfully in India. Currently, we are looking for acquisition options. The brands can be in the premium category or one step below that,” Vivek Mehta, MAS Brands India CEO said.

The company will launch UK-based high- street lingerie brand Ultimo in India next month.

The company is looking to clock a turnover of Rs 150 crore in the current financial year and plans to launch brands for different customer needs such as a mass market brand targeting younger customers.

At present, the company operates 10 exclusive brand stores in India.

As part of company’s expansion plans, it is also looking at launching Amante brand in other neighbouring markets such as Bangladesh. At present, it sells Amante brand in Sri Lanka, Maldives and Pakistan. MAS Brands is a subsidiary of Sri Lanka’s MAS Holdings.

– Apparel and Textile News, Apparel Talk, Indian Apparel