Kolkata based innerwear manufacturer and marketer Dollar Industries has launched Denim YTE, a premium and aspirational innerwear range, which includes briefs, trunks and vests under its brand Force NXT. The new style statement range made from 100 per cent super combed cotton has the look of denim, but feels as comfortable as second skin.
According to Dollar Industries, Denim YTE vests are tailor-made to match the age-old brawn of denim with the comfort of a casual tank top.
The range is made up of lighter and darker shades like Dark Navy Denim, Melange Navy Denim and Peacock Navy Denim, thus complementing different moods of customers.
“The denim range is our first bold adaptation for the festive season. We have great hopes from the collection, since it is a feel-good collection with a denim look,” Vinodkumar Gupta, managing director, Dollar Industries said.
– Indian Apparel, Apparel Talk