Bombay Dyeing to Focus More on Retail Business in TN

Bombay Dyeing to Focus More on Retail Business in TN

Home textiles giant, Bombay Dyeing and Manufacturing Company, the 137-year-old textile manufacturer with 25 company-owned stores and franchises across nine towns in Tamil Nadu (TN), has big plans for the state focusing now more on retail business.

The company has a presence in 350 multi-brand textile stores in the state and plans to expand its foot print to 700 multi-brand textile stores in the next four years.

“The company plans to expand its distribution network in the state. With Tamil Nadu accounting for about 7 per cent of total revenue from textiles, hence a huge market for them. We want to increase it to 10 per cent,” Nagesh Rajanna, chief executive officer of Bombay Dyeing Retail said.

The company plans to increase it to 75 stores, which will be a mixture of company-owned and franchise model, across 40 towns in the State, by 2020.

They will also be entering 20 towns through franchises in the next one year. Last fiscal the company registered a revenue of Rs.306 crore.

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