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04-September-2017

The runways of Junior's Fashion Week, the two-day event electrifies the air at JW Marriott, Kolkata successfully ended yesterday. The procession of cutting-edge ensembles which helped the audience to acknowledge them about the brands, fabrications, and prices of the collection and accessories parading before them. The big takeaways from the show is suit, dress shoe, jeans, skinny pants and others.

In the Autumn Winter edition, U.S. Polo Assn. Kids AW’17 collection features traditional, preppy and updated looks. The collection offers contemporary elegance, great tradition and a jovial attitude which reflects in the positioning, imagery and experience as a premium brand.

“U.S. Polo Assn Kids has always been a very integral part of our brand and the creative and youthful nature of this show is a good platform to showcase our kids’ collection. Rooted in the brand’s American origin and polo connection, the collection stays true to classic American styling showcasing a vibrant play with reds, blues and whites highlighted with stars, stripes and dot prints. The reaction from parents and kids has given us a responsibility to prove ourselves and provide a great clothing line for our junior models,” Mr. Alok Dubey from USPA said. 

JFW showcased collections that left everyone amazed like US Polo Assn. Kids to local luxury designers like Lil Angels, and daily wear brands like A-First and Doodlers. The idea behind the event was not only to provide the brands a never like before platform to showcase their kids collection, but at the same time to enrich the children with confidence and groom them for their better tomorrow.

US Polo Assn Kids presents JFW at Kolkata!

The liveliness of the kids and the audience was clearly evident. JFW runway was afire with the spirits of the young models and the bright and active AW’17 collection of the brands & designers. Not only Junior’s Fashion Week is pumped up for the next stop in Mumbai, but is equally excited to return to Kolkata again for the next season!

- Apparel and Textile News, Apparel Talk, Indian Apparel

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