Intimate Apparel Association of India (IAAI) will hold a three-day trade fair at Crowne Plaza in New Delhi tomorrow to focus on intimate wear manufacturing in India. Textile minister, Santosh Kumar Gangwar will inaugurate the event along with Joint Secretary for textile exports, Sunaina Tomar.
The show will focus on the strength of the Indian industry that can be leveraged to position India as a leading manufacturing destination for intimate wear. The event will showcase everything from fibres to laces, to hooks and packaging. It is expected to draw visitors from a wide variety of sectors including brand owners, manufacturers of intimate wear, designers, export houses, large format retailers, online retailers, buying houses etc. More than 1000 brands from India alone are expected to visit with 80 exhibitors from 10+ Countries. About 15 Chinese companies are also expected to participate in this major international event.
India has an abundance of raw materials as well as a large pool of inexpensive workforce to provide cost effective solutions to lingerie manufacturing. Not only this, India also presents a growing middle-class, fashion-conscious consumer market that demands top quality products from well-established global brands.
