Textiles minister Santosh Kumar Gangwar yesterday launched an eco-friendly jute bag initiative in New Delhi to combat the threat of pollution by polythene bags, according to an official release.

Residents of Delhi now have a choice and can themselves restrict use of plastic bags by using eco-friendly, biodegradable and low-cost jute bags. The venture is promoted by NJB, bags are manufactured by BJEL and supplied to Mother Dairy for distribution at its booths.

Mother Dairy has placed an initial order of 20,000 jute bags – 10,000 units each for Mother Dairy and Safal. Based on the response of residents of Delhi/NCR, repeat orders shall be placed. These bags are being supplied by BJEL on cost to cost basis; any profit earned in future will be passed on to the artisans and members of the WSHGs.

Gangwar urged the people of Delhi to make a smart choice by opting for the jute carry bags.