The Amethyst Room will be presenting a pop-up with womenswear brand Aish, which will be showing a collection of their favorites, best sellers, and one-of-a-kinds from February 17-23 in Chennai.
Aish fashion wear features high-quality fabrics in flattering and easy-to-wear silhouettes; prints and colors and its specialty is the attention given to the quality of construction, craftsmanship, and fabrics.
The Aish story is in the colors, textures, prints, and how seemingly disparate ideas somehow fit together to tell a unique tale of geography, textiles, and culture.
Fashion garments on display will be priced from Rs 5,600 onwards and will include loose layers, kaftans, wrap tops, a-line skirts, and shirt dresses among others.
Aish is also known for its fusion style prints and the event will feature bold ginghams, neon pinstripes, painterly florals, and abstract shapes.
AISH fuses artisanal sustainable crafts coupled with a modern global lens and 70 percent of the fabric that the label uses is hand woven on handlooms that use no electricity and uses only natural fibres and VAT dyes.
Aish is based in Kolkata and specializes in women’s resort wear. The label was launched by designer Nupur Goenka and retails from multi-brand stores both on and offline including Le Mill, Aloja, Ajio Luxe, etc.
Indian Apparel.
