Established in 2020, Somani Apparel Pvt. Ltd. has rapidly emerged as one of India’s most dynamic and forward-looking players in the kidswear segment. In a remarkably short span, the company has built a strong national footprint, supported by a dedicated workforce of over 400 professionals and a growing portfolio of well-recognised brands—Madboyz, Pkids, The Boyz, Kiddiezoo, and Boys Fun. Each brand is rooted in a commitment to quality, creative design, and customer-centric service.
Visionary Leadership at the Core
The company’s impressive growth trajectory is driven by the entrepreneurial energy of three young and dynamic leaders, guided by the experience and vision of their father, Arun Somani, whose mentorship has been instrumental in shaping the organisation’s values and long-term direction.
Anil Somani, a Chartered Accountant, brings strategic foresight and financial acumen to the business. With a keen understanding of design trends and children’s evolving preferences, he has positioned Somani Apparel at the forefront of kidswear fashion—introducing vibrant collections, trend-led styling, and an increasing focus on sustainable materials.
Sunil Somani, an Engineer from BIT Mesra with an MBA in Finance from TAPMI, leads production, operations, and finance. With a future-ready mindset, he is steering the company towards factory automation, transitioning from a labour-intensive model to a more efficient, technology-driven manufacturing ecosystem aimed at higher productivity and scalability.
Sumit Somani heads nationwide sales and business development. His deep market insight, strategic agility, and customer-first approach have enabled the creation of a robust PAN-India distribution network, fostering strong retailer relationships and long-term brand loyalty across markets.
Recognised Excellence
Somani Apparel’s achievements have been widely acknowledged. The company was honoured with the India 5000 Best MSME Award 2023 and Rising Bharat Real Heroes 2024, and was featured among India’s Greatest Brands & Leaders 2023–24 by AsiaOne Magazine. These accolades were showcased on leading platforms including CNBC TV18, ET Now, and at the 22nd Asian Business & Social Forum 2024.
Looking Ahead
With a current turnover of ₹150 crore and an ambitious vision to reach ₹500 crore within the next five years, Somani Apparel Pvt. Ltd. is well-positioned to redefine the kidswear landscape. Backed by strong leadership, operational excellence, and a clear growth strategy, the company is poised to expand its influence—both within India and on the global stage.
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