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Leading Ethnic And Fashion Labels Are Launching Stores At Omaxe Chowk

Leading designer ethnic and fashion wear labels have opened stores at Omaxe Chowk, located in Chandni Chowk, Old Delhi, thereby solidifying its status as a prime wedding shopping destination. โ€œNotable brands that have opened their flagship stores include Odhni, White Hanger, Chhabra 555, Ram Chandra Kishan Chandra (RCKC), and Jouelane,โ€ Omaxe Chowk said in a […]

Leading Ethnic And Fashion Labels Are Launching Stores At Omaxe Chowk
Quick Industry Summary
AI
โ†‘OpportunityMajor brands expanding in prime wedding market signals strong demand and growth.

Wedding Wear Boom: Brands Expand Flagship Stores in Old Delhi

  • WHAT: Leading ethnic wear brands Odhni (30,000 sq ft) and White Hanger (20,000 sq ft) opened large flagship stores at Omaxe Chowk.
  • WHO: Garment manufacturers, fabric mills, and raw material suppliers catering to high-value ethnic and wedding wear are most affected.
  • IMPACT: Increased demand for premium fabrics, embellishments, and finished ethnic garments will drive production and potentially pricing.
  • CONTEXT: This expansion capitalizes on the robust and growing Indian wedding and festive wear market, especially in traditional retail hubs.
  • ACTION: Professionals should assess capacity for high-volume, high-value ethnic wear and explore supply chain partnerships with expanding brands.
Affects:ManufacturersDistributorsRetailersWholesalersSpinners & Yarn ProducersWeavers & Fabric MillsGarment ManufacturersSourcing ManagersRaw Material SuppliersDyers & ProcessorsBrand OwnersInvestors
Ethnic wearWedding marketRetail expansionChandni ChowkLuxury fashionIndian apparel
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Leading designer ethnic and fashion wear labels have opened stores at Omaxe Chowk, located in Chandni Chowk, Old Delhi, thereby solidifying its status as a prime wedding shopping destination.

โ€œNotable brands that have opened their flagship stores include Odhni, White Hanger, Chhabra 555, Ram Chandra Kishan Chandra (RCKC), and Jouelane,โ€ Omaxe Chowk said in a press release.

The Odhni store is spread across 30,000 sq. feet across the ground and first floors, while the White Hanger store spans 20,000 sq. feet store, which is also spread over the ground and first floors.

โ€œOmaxe Chowk has redefined shopping landscape in Old Delhi, attracting top traditional fashion brands and a steady stream of high net-worth visitors,โ€ Jatin Goel, Executive Director, Omaxe Group said.

โ€œWith the upcoming festive and wedding season, the demand is set to soar, offering businesses a significant opportunity to tap into Omaxe Chowkโ€™s potential,โ€ Goel added.

Beyond just shopping, Omaxe Chowk is a testament to architectural excellence, blending Mughal and British-era design elements to preserve Delhiโ€™s rich heritage.

The commercial space offers a unique shopping experience with a variety of national and international brands, all within four lakh square feet of carefully designed retail and atrium spaces.

Other well-known brands at Omaxe Chowk include Tanishq, Manyavar โ€“ Mohey, Koskii, and Taneira, among others. Additionally, the mall features a vast parking capacity for more than 2,100 vehicles.

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