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Full price sale by Myntra next month

‘Myntra’, online fashion retailer, plans to launch a new sale event next month based on high fashion and minimal discounts as it seeks to shift towards selling full-price products. Myntra expects to generate between Rs 60 and Rs 100 crore during the three-day event. The new sale concept is inspired by the flash sale model of smart phone brands such as Xiaomi, in which online platforms create supply scarcity to…
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Apparel and Textile News

Fynd Raises Funding From 3 Well Known Investors

An Indian online fashion retailer, ‘Fynd’ has raised an undisclosed amount of funding from three well known investors. Fynd was founded by Farooq Adam, Harsh Shah, and Sreeraman MG in 2013 and stocks the latest in fashion in its store. It has recently launched an omni-channel in-store product 'Fynd Store', in a bid to connect online and offline retail. Facebook executive Anand Chandrasekaran, Rajiv Mehta, chief executive of Arvind Sports…
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Apparel and Textile News

Jabong’s EORS Jump Eight-Fold in Sales on the First Day

Online fashion retailer, Jabong has reported an eight-fold jump in sales on the first day of the End of Reason Sale (EORS). The sale also debuted with a six-fold increase in the daily run rate of new customers, while the app downloads increased by four times, the company said. The company is offering up to 80 per cent discount on leading national and international brands such as Nike, Dorothy Perkins,…
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Apparel and Textile News

Koovs Sales Surge in Fashion Etailer’s Half-Year

In the six months to September 30, 2016, sales at Indian online fashion retailer ‘Koovs’, a subsidiary of UK based Koovs plc soared 114 per cent from a fiscal ago period to £ million. During the reporting period, website traffic surged 132 per cent year over year to million, while the registered base drove up 150 per cent to million. The online fashion retailer said its active customers also expanded…
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Apparel and Textile News

Myntra Integrates Private Label Business with Jabong

Online fashion retailers Myntra and Jabong are integrating their private brand portfolios to give a boost to the trifling business at Jabong after the former acquired it around five months ago. As per plans, Myntra will roll out its entire bouquet of private brands at Jabong, which already accounts for 20 per cent of Myntra’s business. And Jabong too will scale up its private brands, which would be launched at…
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Apparel and Textile News

‘Lurap’ Offers Women’s Custom Clothing

Online fashion retailer ‘Lurap’ has entered the fast growing Indian online fashion market by pioneering the concept of custom clothing for women and also offering plus size clothing of up to 7XL. The website offers a wide range of designer women's clothing, from skirts, tops, bottoms, dresses, and ethnic wear, too. “Women need to share their inch-by-inch measurements with the design team of Lurap and outfits will be created in…
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