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40% Online Sales Growth Plans By Woodland

Sportswear and footwear brand, Woodland has set a target to grow online sales by 40 per cent within the next 3 to 4 years. Apart from its own e-commerce portal, the brand is also retailed at Flipkart, Amazon, Snapdeal, etc. Woodland also operates around 600 stores in various parts of the country, apart from the e-commerce channel. "Woodland is experiencing exponential growth in its online sales, and we expect it…
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Apparel and Textile News

10% contribution of Private Labels to boost Flipkart Business

Private labels will contribute 10% to online marketplace Flipkart. Overall business of Flipkart by the end of this year will increase to boost margins and compete better with rival Amazon, a top company executive said as part of a strategy. The Bengaluru-based ecommerce giant has only one private label, 'Flipkart Smartbuy', which sells products under 11 categories, including electronic accessories and home plastics. It accounts for 10-35% of Flipkart's business…
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Apparel and Textile News

Flipkart Revamps Fashion Biz to Strengthen Leadership Position

Fashion is the next battleground for e-commerce majors Flipkart and Amazon as they fight for supremacy of the Indian online retail market. After four years in its current avatar, Flipkart Fashion is being revamped to expand its user base beyond the current mass segment. The home grown e-tailer is reintroducing its fashion business as it partners with over 100 stylists who will curate fashion trends and accordingly push products on…
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Apparel and Textile News

Women’s Wear Highest Selling Category in Flipkart

Women’s clothing and men’s footwear were one of the most selling categories in 2016 on Flipkart. The e-commerce giant is most preferred by people in the national capital region as the portal witnessed its highest number of shoppers from this region. The report also says that 60 per cent of total shoppers on the e-retail site are men. Bengaluru ranks second with highest number of e-shoppers on Flipkart, while Mumbai,…
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Apparel and Textile News

Raymond is the Most Attractive Apparel Brand in India

Indian branded fabric and fashion retailer Raymond has been ranked as the most attractive apparel brand of the country in a study of the most attractive brands of India in 2016. Innerwear brand Jockey and casualwear brand Levi's take up second and third positions in the list, respectively. Zara tops in the fast fashion category within the apparel sector. India's Most Attractive Brands Study 2016 was conducted by Trust Research…
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Apparel and Textile News

Amazon Launches Global Store in India

Amazon India has launched 'Global Store' in order to allow its Indian customers to buy products of international brands sold on the US website of the e-commerce giant by paying in local currency. The move to sell over four million international products in India is likely to help the company compete aggressively with leading Indian e-retailer Flipkart. Currently, only products available on Amazon US have been made available on the…
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