LIVA is the new age fabric which is made with natural fibres from Pulp and Fibre business of Aditya Birla Group. Aditya Birla Group announced the launch of the new age fabric with its association with AND, Global Desi, Allen Solly and Van Heusan. They are the biggest brands in the fashion Industry. LIVA is used in different garments to make them highly acceptable and fashionable. These  famous brands have created…
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