Reliance Retail, the largest fashion apparel retailer in India has adopted a multi-model approach in reaching out to its customers through various retail concepts that caters to customer segments from value to premium and luxury. “A report from Reliance Industries Ltd (RIL) which owns Reliance Retail, which in turn operates Reliance Trends,” a fashion retail format said. “The opportunity of integrating an 'offline-online' model would truly differentiate the customer experience,"…
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